Online Betting Sites in United Kingdom

99 bookmakers serving readers in United Kingdom, ordered by estimated daily visits.

Last updated: Nov 9, 2026

99 bookmakers sorted by 1–20 of 99
№ Bookmaker Daily visits Global rank Main market Action
1
Sky Bet F I H
486,000 23. 3 United Kingdom Review Visit Sky Bet website ↗
2
Paddy Power F I G H
377,000 21. 2 United Kingdom Review Visit Paddy Power website ↗
3
Ladbrokes F I E G
299,000 32. 2 United Kingdom Review Visit Ladbrokes website ↗
4
Coral F I G H
250,000 40. 2 United Kingdom Review Visit Coral website ↗
5 210,000 35. 0 International 62 countries served Review Visit William Hill website ↗
6
Betfair F I E P
176,000 22. 1 International 63 countries served Review Visit Betfair website ↗
7
32Red F I H
151,000 75. 11 International 29 countries served Review Visit 32Red website ↗
8
Unibet F I G H
120,000 27. 5 International 32 countries served Review Visit Unibet website ↗
9
Betfred F I P H
98,100 58. 5 United Kingdom Review Visit Betfred website ↗
10
Midnite F I
60,600 102. 17 United Kingdom Review Visit Midnite website ↗
11
Boylesports F I G H
51,200 114. 11 United Kingdom Review Visit Boylesports website ↗
12 47,700 134. 10 United Kingdom Review Visit Grosvenor Casinos website ↗
13
LiveScore Bet F I G H
44,800 105. 4 United Kingdom Review Visit LiveScore Bet website ↗
14
Virgin Bet F I H
41,200 124. 1 United Kingdom Review Visit Virgin Bet website ↗
15
BetVictor F I G H
36,900 143. 17 International 22 countries served Review Visit BetVictor website ↗
16
kwiff F I H
30,500 192. 11 United Kingdom Review Visit kwiff website ↗
17
Mystake F I
30,200 154. 6 International 125 countries served Review Visit Mystake website ↗
18
Goldenbet F I H
28,200 166. 18 International 129 countries served Review Visit Goldenbet website ↗
19
Velobet F I
26,800 203. 21 International 129 countries served Review Visit Velobet website ↗
20
Rolletto F I
19,800 230. 32 International 128 countries served Review Visit Rolletto website ↗

Online Betting Sites in United Kingdom

This list covers bookmakers that serving readers in United Kingdom. It is a reference table, not a search result: the ordering is fixed by measured traffic, so two visits to the page show the same ranking unless the underlying figures have been updated.

Daily visits are third-party estimates summed across the domains of an operator. Global rank places that figure against the whole directory, and the change compares it with the previous recorded ranking. A dash means the source publishes no value for that bookmaker in this group.

Requirements for including a bookmaker in this list

  • Sports betting is a substantial part of the bookmaker site, not an add-on to a casino product.
  • The source records measurable visitor traffic for the bookmaker in this group.
  • The bookmaker has a published review, so every row leads to a page with ranking and licence detail.

Table legend

Bookmaker
Provider of online sports betting. Letters after the name mark its type: F fixed odds, E exchange, I in-play, H horse racing, G greyhound racing, P pool or prediction, C cryptocurrency, B broker, A atypical.
Daily visits
Estimated global daily visits from a third-party source, summed across the domains an operator uses.
Global rank
Position by daily visits across the whole directory, plus the change against the previous recorded ranking.
Main market
Where the bookmaker records most of its traffic. Shown as International when it serves twenty or more countries.