Bookmaker review · English

Betsafe Review

Editorial review English EN edition Nigeria rating 2.5 Updated 9 Nov 2026
Fixed Odds Bookmakers Esports Betting Sites Horse Racing Bookmakers Live Betting Sites Virtual Sports Betting Sites
2.5 Editorial score / 5
Global rank #214 down 24 positions in 3 months
Daily visits 26,700 Estimated visits per day
Largest market Latvia 9,070 daily · 34.0% share
Nigeria rating 2.5 Recorded country profile rating

Betsafe Overview

Betsafe is a sportsbook and casino brand operated by BML Group Ltd and established in 2006. It holds active licences from the Malta Gaming Authority and the Swedish Gambling Authority, which places it inside two regulated European markets.

The product combines a mainstream sportsbook with a substantial casino section, and the balance means sports betting is not the only focus. Football, tennis and ice hockey sit among the core sports, with live betting supported throughout.

Betsafe Betting Experience

Betsafe covers a broad sports list that ranges from football and basketball to horse racing, esports and virtual sports. Live betting runs alongside pre-match markets and is supported by stats, streaming and Bet Builder tools.

Promotions include accumulator boosts, odds boosts, early payouts and recurring leaderboard campaigns, which keep the sportsbook active across the season.

Platform Design & Usability

The interface is organised around quick access to live betting, statistics and featured promotions, and the sportsbook and casino sections remain clearly separated. Android and iOS apps carry most desktop features, including account controls.

Payments run through Visa, MasterCard, Skrill, Neteller, paysafecard and bank transfer, and two-factor authentication is not part of the account setup.

Brand Positioning & Appeal

Betsafe targets players who want sports betting and casino content under one brand, with a steady promotional calendar. The brand's licensing across Malta and Sweden supports its regulated-market positioning.

Responsible gambling tools include deposit limits, betting limits, net loss limits, cooling-off periods and long-term self-exclusion. National self-exclusion systems are also referenced for some markets.

Traffic and ranking statistics

Source-recorded monthly data

Global rank over time

24 over 3 months

A lower number is a stronger global rank. Hover or focus a point for its recorded value.

#179 #214
Jun Jul Aug Sep Oct Nov

Daily visits per country

Estimated daily visits by country
Country Daily visits Share Rank
Latvia 9,070 #3
Estonia 4,020 #3
Canada 853 #31
Peru 773 #17
Sweden 503 #39
Kenya 158 #24
Brazil 110 #56

Traffic and rank figures are reproduced from the published source record. They are estimates, not operator-reported audits.

Pros and cons

Pros

  • Active licences in Malta and Sweden
  • Broad sports list including racing and esports
  • Accumulator boosts and recurring leaderboard promotions
  • Android and iOS apps with account controls
  • Supports Skrill, Neteller and paysafecard deposits

Cons

  • No cryptocurrency payment methods are supported
  • Fewer advanced sportsbook features than rivals
  • Two-factor authentication is not offered to players
  • Casino content competes with the sportsbook focus

Ratings breakdown

6 categories
  • Overall rating 180 ratings
    2.5/5
  • Verification & KYC process
    Not rated
  • Withdrawal
    Not rated
  • Safety and fairness 20 ratings
    2.3/5
  • Betting limits 18 ratings
    2.7/5
  • Customer support 19 ratings
    3.1/5

Licences and availability

59 accepted countries

Licences

Legal countries 55

Nigeria South Africa Ghana Poland Sweden Germany Colombia Tanzania Argentina Zambia Ireland Japan Bangladesh Kazakhstan Chile New Zealand Estonia Latvia North Macedonia Armenia Sri Lanka Philippines Paraguay Malawi Cameroon Uruguay Mozambique Cyprus Ecuador Thailand Dominican Republic Guatemala Uzbekistan Bolivia Ivory Coast Egypt Honduras El Salvador Palestinian Territory Benin Malta Kyrgyzstan Nepal Sierra Leone Costa Rica Iceland Tajikistan Trinidad and Tobago Jersey Brunei Mongolia Gabon Lesotho Congo Papua New Guinea

Accepted countries 59

Show all 59 countries
Nigeria South Africa Peru Brazil Ghana Canada Kenya Poland Sweden Germany Colombia Tanzania Argentina Zambia Ireland Japan Bangladesh Kazakhstan Chile New Zealand Estonia Latvia North Macedonia Armenia Sri Lanka Philippines Paraguay Malawi Cameroon Uruguay Mozambique Cyprus Ecuador Thailand Dominican Republic Guatemala Uzbekistan Bolivia Ivory Coast Egypt Honduras El Salvador Palestinian Territory Benin Malta Kyrgyzstan Nepal Sierra Leone Costa Rica Iceland Tajikistan Trinidad and Tobago Jersey Brunei Mongolia Gabon Lesotho Congo Papua New Guinea

Payments and currencies

13 options

Sports coverage

41 sports
Show all 41 sports
American football Athletics Aussie rules Badminton Bandy Baseball Basketball Beach volleyball Boxing Chess Cricket Cycling Darts Entertainment Esports Financials Floorball Football Formula 1 Futsal Gaelic sports Golf Handball Horse racing Ice hockey Lacrosse Martial arts Motorsports Poker Politics Pool Rowing Rugby Snooker Squash Table tennis Tennis Trotting Volleyball Water polo Winter sports

Frequently asked questions

5 answers
Is Betsafe safe and legal to use?
Betsafe holds active licences from the Malta Gaming Authority and the Swedish Gambling Authority. The brand also references national self-exclusion systems, such as HAMPI, in some regulated markets.
What payment methods does Betsafe accept?
Betsafe accepts Visa, MasterCard, Skrill, Neteller, paysafecard and bank transfer. The available mix depends on the player's country and on local banking support.
How long do Betsafe withdrawals take?
Betsafe does not publish a single withdrawal time for every method. Processing depends on the payment provider and on any verification checks applied to the account.
What are Betsafe's betting limits?
Betsafe sets minimum and maximum stakes by sport, market and event, so limits differ across the sportsbook. The terms are shown on each market rather than as one figure.
What responsible gambling tools does Betsafe provide?
Betsafe provides deposit limits, betting limits, net loss limits, cooling-off periods and long-term self-exclusion. Self-assessment tests and activity reviews are also available in account settings.

User comments

5 published
OldNFLeddy DE

Good bookie. But not as good as sister “betsson”. Or shall I say brother? Could be more bonuses. But those offered were great. Like the “US sportsweeks”. Awesome stuff. Judgement is still out comes payout time. For now I give them a four. I hope I won´t get diasappointed.

nick GB
1/5

I opened account… before I had even placed my first bet the offer of best odds guaranteed was removed from my account.. day 2 I had my account restricted to small bets and also had the option of taking a prize removed forcing me to bet at sp.. probably the worst firm ever.

Anonymous GB
1/5

Always check the T&C.

P GB
1/5

Suck Bookie!! Basically, stealing my money! I won (ÂŁ213 from (ÂŁ10+20 free bet but withheld my winning saying I violate T&Cs.

“12.1 Any Bonus is only available once per person, family, household, address, e-mail address, credit card number, bank account, telephone number, computer/device and / or IP address.”

I live alone in my household, how could that happen!!

Pollos SE

Signed up at Betsafe for the EURO2016 in France and the site has a fresh look that I like – apps for Android and iOS are available and I almost prefer playing from my phone with the Betsafe app. Bonus: Very good! Customer support: Very good!

Comments are player submissions published by the source site and are shown for information only.

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The published country rankings include recorded positions, ratings, and availability notes.

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